Affordable Technology

Simplicity is the key to developing new routines

The challenge

Clean water is essential

Our founder, Roger Cabbage witnessed firsthand the devastating impact of waterborne illness in developing communities. Determined to find a solution, he searched for a water filter that was reliable, affordable, and truly designed for the realities of life in low-resource settings. What he found instead was a gap — nothing that met all three criteria and cost less than 10% of a family’s annual income.

The need is massive.

In 2018, we set out to develop a water filter kit that was simple, effective, affordable, and built to last. Our unique system uses an oversized, washable hollow fiber membrane that can purify water from virtually any source. It’s easy to assemble, easy to use, and easy to clean. In fact, cleaning it is so simple, we gave it a name: Dance to Clean™. Just swirl, dump, and you're done — no tools, no disassembly, no stress.


In areas where people have few interactions with machinery or computers, I observed a general fear of breaking the filters when they had to backwash-clean them, which resulted in the filters getting clogged and no longer working. Filters ... have the filter threads exposed, which made cleaning as easy as swishing water around. The result ... was fewer errors found during our monitoring visits, more water filtered, and more healthy children proudly displaying their remarkable rural strength in daily soccer matches.
— Brian Landever, Director CONAPAC

The solution

Innovation at a glance

There are a couple of ways to approach water treatment in developing nations — community scale, family scale, or at the individual level. There is a widespread awareness that the family scale is the most effective intervention level because we can change a family’s culture of behavior easier than a community.